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Strategi Community Relations PT. Pertamina (Persero) Refinery Unit VI Balongan

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dc.contributor Fakultas Ilmu Komunikasi
dc.creator Agatha, Zena Reza
dc.creator Drajat, Mohammad Subur
dc.date 2020-08-19
dc.date.accessioned 2021-03-15T03:53:13Z
dc.date.available 2021-03-15T03:53:13Z
dc.identifier http://karyailmiah.unisba.ac.id/index.php/humas/article/view/22599
dc.identifier 10.29313/.v6i2.22599
dc.identifier.uri http://hdl.handle.net/123456789/29203
dc.description Abstract—The emergence of various problems experienced by communities around the company area, such as social problems and environmental pollution. It is Pertamina's responsibility to overcome these problems. For this reason, PT. Pertamina RU VI established a CSR program. Based on the above phenomenon, the researcher intends to find out more about PT. Pertamina RU VI through the Zero Waste Oyster Mushroom Cultivation Program. This study uses qualitative research methods with a case study approach. In community relations activities there is a PR process in the form of a fact finding process through social mapping, problem formulation, planning and programming, the action and communication process, and the evaluation process. The PR activities carried out by the CDO are conducting direct communication routinely through regular meetings, and monitoring. Besides doing activities that are caritative, capacity building, and empowerment. PT. Pertamina RU VI carries out community relations activities to establish positive communication with the community, to comply with government regulations, social responsibility efforts, to change people's negative mindset towards companies, and to prevent conflicts from arising. The program was chosen based on the results of a social mapping study, the opportunity for oyster mushroom cultivation in Indramayu District, as well as using a zero waste system.   Keywords—Community Relations, Public Relations, and CSR
dc.format application/pdf
dc.language eng
dc.publisher Prosiding Hubungan Masyarakat
dc.publisher Prosiding Hubungan Masyarakat
dc.relation http://karyailmiah.unisba.ac.id/index.php/humas/article/view/22599/pdf
dc.rights Copyright (c) 2020 Prosiding Hubungan Masyarakat
dc.source Prosiding Hubungan Masyarakat; Vol 6, No 2, Prosiding Hubungan Masyarakat (Agustus, 2020); 203-210
dc.source Prosiding Hubungan Masyarakat; Vol 6, No 2, Prosiding Hubungan Masyarakat (Agustus, 2020); 203-210
dc.source 2460-6510
dc.source 10.29313/.v6i2
dc.subject Hubungan Masyarakat
dc.subject Community Relations, Public Relations dan CSR
dc.title Strategi Community Relations PT. Pertamina (Persero) Refinery Unit VI Balongan
dc.type info:eu-repo/semantics/article
dc.type info:eu-repo/semantics/publishedVersion
dc.type Peer-reviewed Article
dc.type Kualitatif


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